When This Woman Lost About 75% Of Her Hair, It Was Time To Come Up With An Organic Based Solution For Natural Growth

The green/natural beauty industry has exploded over the last few years. A growing number of consumer are looking at labels, rejecting chemical ingredients and focusing more on plant based products that are healthier for their skin and hair.

 Photo by MelaninASS

Photo by MelaninASS

Love White, the founder of Love Snow shares:

I’ve been in and around the industry for 15 years and it was a challenge early on to discuss essential oils with people. But then with the evolution of green beauty – it all of sudden became for a very specific type of individual and that’s also incorrect. 

 Photo courtesy of Love & Snow

Photo courtesy of Love & Snow

 

As a black woman with textured hair, Love had very real yet common challenges. Dandruff,  eczema and a heightened sensitivity to chemicals, which constantly put her in a state of anxiety. Having to deal with unresolvable breakage, damage and split ends was the norm.

"Dandruff in conjunction with textured hair is a silent nightmare. Going through all of the products – medicated and not – nothing was working with the dandruff." - Love

Additionally, Love shared a horrific salon experience:

 

"Somebody provided a service that they clearly weren’t qualified for and I lost about 75% of my hair – took a number of years to get most of it to grow back - Scalp burns and scaring to say the least. Around my hair line it wouldn’t grow for about 10 years." - Love White

 

In addition to having to build a high sense of self esteem, Love needed a real solution so like many innovative people of color - she came up with a formula using herself as a customer. 

 Photo by MelaninASS

Photo by MelaninASS

Through the formulation of Love and Snow, especially with a keen knowledge of essential oils, this crusader was able to regrow her own hair in a lot of the areas that were bald. 

Love and Snow started about 2 years ago with a very focused mission to nourish, restore hair - and not just for mainstream but for ALL women! The ingredients such as Jojoba oil and essential oils of Lavender, Cedarwood, Rosemary, and Ylang Ylang are what help to combat frizz, brittle, dry and damaged hair.

I’ve been blessed enough to have an understanding and exposure – I want to  help people who are on this never ending struggle who are putting all of  time, energy and money in trying to find something to help them with an effective solution that is clean and actually has them in mind, ingredients that have them in mind that’s actually going to perform.
— Love White
 Photo by MelaninASS 

Photo by MelaninASS 

All of Love and Snow’s ingredients are 100% certified quality organic ingredients. Love Snow takes a lot of pride in carefully selecting organic oils with a reputation of performance. For example, she sources her lavender specifically from Bulgaria and Ylang Ylang from Madagascar - regions where the native crops grow.

"In order for the oils to actually work – it needs to be grown in locations where the soil and climate are optimal to grow a healthy plant in order to deliver the therapeutic properties. For essential oils - Process taken into consideration how things are procured." - Love White

Love Snow emphasized that every essential oil is not created equal. It may be intended fundamentally to do certain things but that specific brand may not be capable of the results you desire. This is such an important concept to understand when we're looking for performative products that we expect to yield positive and healthy results.

 

We are extremely excited for this indie brand whose founder holds so much integrity on creating a quality oil mixture. This brand without question is going to blossom and become a household favorite for women with all textures of hair.